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How to start a converting content strategy
COMING AT YOU WEEK OF 8.31.21Useful news from this week ONEIf you use Instagram Story swipe-up links, be prepared for a shift. As of yesterday Instagram is rolling out the use of a link sticker instead of the swipe-up to a link in stories. This update won’t change...
Are you ignoring me?
COMING AT YOU WEEK OF 8.24.21What you should know for this weekNUMBER ONEFacebook analyzed over 100 ad campaigns that saw “above-average performance” last year. Social Media Today says the key findings from that report are: Build inclusively Create edutainment...
Keyword difficulty: what you should know
COMING AT YOU WEEK OF 8.17.21Here's what's been going on this week ONEGoogle announced a few changes they’ve made which are meant to protect kids and teens. For instance, they won’t allow you to target ads “based on the age and gender of interest of people under 18.”...
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