by Mackenzie Pace | Aug 15, 2023 | Marketing theory
COMING AT YOU THE WEEK OF 8.15.23 I’m watching Suits. And it’s ruining my life. (It’s a dramedy about a real lawyer and a fakey lawyer, if you didn’t know). It’s ruining my life because it builds fantastic tension. There are secrets being held that we know will one...
by Hayley Robinson | Aug 8, 2023 | Marketing theory, Uncategorized
COMING AT YOU THE WEEK OF 8.8.23 What uuuupp?? In case you missed it last week, August is the “SHARE YOUR MARKETING GEM AND GET A FAT GIFT CARD FOR IT” month. It’s where you guys hit reply and share one of these things with me: A tool that helps your marketing or...
by Hayley Robinson | Aug 1, 2023 | Marketing theory
COMING AT YOU THE WEEK OF 8.1.23 Hi.I’ve got a big plan for this month. 1. You all share a favorite marketing gem with me (a useful marketing tool/framework/tip/etc.) 2. I share those brilliant ideas 3. We vote on the best idea shared 4. The winner—maybe you 😏—gets a...
by Mackenzie Pace | Jul 25, 2023 | Marketing theory
COMING AT YOU THE WEEK OF 7.25.23 What up, what up everybody?! I’ve got a fire quote from a man many of us know for streaking at Stonehenge. It’s not a bad thing finding out that you don’t have all the answers. You start asking the right questions.–...
by Mackenzie Pace | Jul 18, 2023 | Marketing theory
COMING AT YOU THE WEEK OF 7.18.23 Heeeey, You know how so many cool sites, apps, and platforms start off on fire (in a good way) and then turn into a dumpster fire (in a bad way). I learned a new term this week for that: enshittification. If you want to hear the...
by Mackenzie Pace | Jul 11, 2023 | Marketing theory
COMING AT YOU THE WEEK OF 7.11.23 Happiest of Tuesdays to you, you, and you. This edition of Highrise was written while eating bomb fried rice and listening to Speak Now. It reminded me of this great read about Taylor Swift’s content marketing smarts. May your bowls...
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