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Not the bet you expected

Not the bet you expected

COMING AT YOU THE WEEK OF 9.20.22   ​ This week’s most important Marketing News   ​GOOGLE AD EXTENSIONS BECOME ASSETS​ Besides changing the name of ad extensions, Google also updated things here. So you’ll be able to create the extensions (assets) in...
Good riddance to tweet typos

Good riddance to tweet typos

COMING AT YOU THE WEEK OF 9.6.22   ​ This week’s most important Marketing News    TWITTER IS REALLY TESTING THE EDIT FEATURE AND THEY’VE MADE TWITTER CIRCLE AVAILABLE TO ALL USERS​ For now it looks like they’re only doing internal...
Thank goodness we’re predictably irrational

Thank goodness we’re predictably irrational

COMING AT YOU THE WEEK OF 8.23.22   ​ This week’s most important Marketing News     GOOGLE’S HELPFUL CONTENT UPDATE SHOULD LAUNCH THIS WEEK​ This update is likely to bring significant changes to search results and shake up rankings....
Advice from a Social Media Marketer at TikTok

Advice from a Social Media Marketer at TikTok

COMING AT YOU THE WEEK OF 8.9.22   ​ This week’s most important Marketing News   FACEBOOK IS RETIRING ITS LIVE SHOPPING EFFORTS ​ Last week, Instagram received a lot of negative feedback for pushing reels, and they started backtracking its recommended...
6 legos, 915 million possibilities

6 legos, 915 million possibilities

COMING AT YOU THE WEEK OF 7.26.22   ​ This week’s most important Marketing News   ​YOUTUBE BECOMES MORE SHOPPABLE WITH A SHOPIFY INTEGRATION AND MORE​ There’ll be a new “shopping destination” in the Explore tab of YouTube that’ll highlight shippable...
Lessons from ghost hunting

Lessons from ghost hunting

COMING AT YOU THE WEEK OF 7.12.22   ​ This week’s most important Marketing News    ​LOCATION-BASED TARGET AND EXCLUSION IS NOW AVAILABLE IN PERFORMANCE MAX CAMPAIGNS ​ Specifically, the targeting options are: Presence or interest:...