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Creating curiosity with your ads

Creating curiosity with your ads

COMING AT YOU WEEK OF 7.6.21 Your weekly marketing news round-up  ONE​​TikTok is starting a pilot program in the job discovery and recruitment space. It allows jobs to post to TikTok and job seekers to submit a TikTok video resume. TWO​Instagram plans to evolve by...
How to hit campaign goals

How to hit campaign goals

COMING AT YOU WEEK OF 7.6.21 We interrupt this scheduled programming to give you an important announcement   We’ve crafted a crazy useful resource we’re calling The Mission Creep Workbook. Ooh, sounds kinda spooky. Well the workbook isn’t spooky, but it does help you...
How to get good at learning from experts

How to get good at learning from experts

COMING AT YOU WEEK OF 6.29.21 Weekly update 3 updates that could impact your upcoming strategies Facebook announced new e-commerce updates, like Shops on WhatsApp and Shop listings on Marketplace. Facebook has a guide designed to help businesses support our LGBTQ+...
How to write a converting headline

How to write a converting headline

COMING AT YOU WEEK OF 5.11.21 Five stories your manager wants to hear from you: ONE​The default attribution setting for new FB ads is now 7-day click. This might mean you start seeing less reported conversions. Don’t panic and inform anyone else who might panic about...
How to set yourself up for career growth

How to set yourself up for career growth

COMING AT YOU WEEK OF 6.22.21 Happy Tuesday, let’s get you up-to- speed  If you like organic traffic, you should know….The page experience update is now slowly rolling out. As a reminder, this is an update to how Google prioritizes search results. Google’s...