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Why to use conflict in your messaging

Why to use conflict in your messaging

COMING AT YOU WEEK OF 10.26.21 This week’s most important marketing news ONE​You can now post photos and short videos to Instagram on desktop. They’re also testing a collab feature that allows two accounts to co-author a post. Co-authored posts appear in both...
Continuous scroll on Google search, whaaat

Continuous scroll on Google search, whaaat

COMING AT YOU WEEK OF 10.19.21 This week’s most important marketing news ONEGoogle search results will now have continuous scrolling on mobile. We repeat, on mobile. But this is still big because so far you pretty much had to be in the top 10 results to get...
Lock in a great Google rank

Lock in a great Google rank

COMING AT YOU WEEK OF 10.12.21 This week’s most important marketing news ​ONEGoogle Adsense is changing its selling structure from second-place auction to first-place auction which means you might pay a bit more on this platform than you have been so far. But...
Holiday prep

Holiday prep

COMING AT YOU WEEK OF 10.5.21 This week’s most important marketing news There’s a new Google ad budget report that “provides insight into how your spend is affected by your budget, as well as a breakdown of your daily spend throughout the month. If you change...